I heard an old pop song on the radio today by TLC called "Waterfalls". It created a visual image reminding me to focus on the fundamentals.
So much is accomplished by 'blocking and tackling'. Looking at the metrics, customer feedback, continuously improving what you're doing now rather than gravitating towards the latest shooting star idea (which of course is more fun). Every businesss needs a portfolio of resources on both.
The lyrics go like this:
Don't go chasing waterfalls
Stick to the river and the lakes that you're used to
I know that it's your way or nothing it all
But I think you're moving to fast.
Waterfalls are pretty and fun to watch. But there's gold in rivers.